Written by: Jerome Marshall
The Red Bull Culture Clash dubbed ‘the world’s biggest musical battle, was finally held in Kingston, Jamaica for the first time on November 2nd, 2019. The competition was previously held in Berlin, Atlanta, London, New York and in other major cities since 2010; it has its origins in the Jamaican sound clashes of the 1950’s.
As in previous clashes, four teams performed for the grand title of champion. They were ‘Riddim Stream Platter’ from Barbados, ‘Do It For The Culture’, ‘Strike Force’ and ‘Romeich Entertainment’ all from Jamaica. The crews consisted of at least 1 female, a hype man, a deejay, disk jocks and an optional performing artiste. They presented their choreographed performances ranging from dancehall, hip-hop, reggae and soca to thunderous applauds from the crowd. With ‘Diss tracks’ and dub plates, they hyped up the crowd as they competitively mocked and jeered each other in the name of good fun. The crowd response, as indicated by a decibel meter, determined the winners .
When all was said and done, ‘Do It For The Culture’ led by Grammy Award-winning music producer Salaam Remi, were the winners. Other members of that team were dancehall star Spragga Benz, Billboard producer Jah Snowcone, legendary selectors Jack Scorpio and Disco Neil and popular radio disc jockey from zip103fm DJ Bambino.
The night wasn’t without some real friction though, as a little tension between Govanna and popular emcee Bada Bling brought the show to a temporary stop. But with Cheers and joy going out to the winner team, lyrical shots were fired! Dancehall female superstar, Shenseea spewed disparaging lyrics about her rival, Jada Kingdom; questioning her abilities as an artiste and attacking her person. The two females were representing for competing teams Jada Kingdom for Team Strike Force and Shenseea for Team Romeich Entertainment.
The feud between both ladies has been brewing for a while, but it was Shenseea who made the first jab during a ‘diss track’. Jada Kingdom took it to heart and went into the studio right after the Clash. Within 48 hours, by Monday morning she emerged with a vicious track, dubbed ‘Sheng-heng’, attacking Shenseea’s reputation and street creds.
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